Hootsuite
VerifiedFeaturedAll-in-one social media management
Data verified Aug 30, 2026
All-in-one social media management
Data verified Aug 30, 2026
Hootsuite is the world's most widely used social media management platform, trusted by 18+ million professionals. Manage all your social accounts, schedule content, monitor conversations, and analyse results in one dashboard.
Strengths
Limitations
Social Media Managers
Post across multiple platforms, cross-promote, and customize captions per network from one dashboard.
Enterprise Brands
Consolidate account management to a single platform to centralize brand strategy and deliver better customer care.
Digital Communications Teams
Handle reporting, ad performance tracking, and customer relationships collaboratively in a shared tool.
Hootsuite starts at $99/mo (Free Trial).
Yes, Hootsuite offers a free trial of 30 days.
Yes, Hootsuite provides an API for developers.
Hootsuite is available on Web, iOS, Android.
Hootsuite integrates with Twitter/X, Instagram, Facebook, LinkedIn, YouTube, TikTok, Pinterest, Salesforce.
Hootsuite's published pricing · verified Aug 30, 2026
$99/mo
See what people actually pay for Hootsuite
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Simpler social media tools for small businesses
Social media management & analytics for enterprises
Visual social media scheduler & link in bio
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Hootsuite is offered as a cloud-based (SaaS) deployment.
Pricing is steep, especially for small teams and freelancers; plans starting around $99/month feel too high for the features Also, Free plan was removed and prices were raised
Hootsuite is best suited for Social Media Managers, Enterprise Brands, Digital Communications Teams.
Common uses for Hootsuite include social media management, customer engagement and messaging, social listening and trend discovery, competitor tracking and analysis.
Buffer is the closest alternative to Hootsuite, followed by Sprout Social and Later.
Hootsuite and Buffer are both used for social media -- specifically social media management tools. See the full side-by-side comparison for pricing and feature differences.
