FullStory
VerifiedPremiumDigital experience analytics & session replay
Data verified Sep 3, 2026
58
Score
Pundit
Score
Digital experience analytics & session replay
Data verified Sep 3, 2026
FullStory is the digital experience analytics platform that records every user session to reveal the complete picture of how people interact with your product. Find bugs, diagnose UX failures, and optimise conversions with pixel-perfect replay.
Strengths
Limitations
Retail & E-commerce teams
Fix cart and checkout friction and give support the context to help shoppers fast to increase conversion.
Financial Services teams
Personalize every financial journey, protect loyalty and digital trust, and accelerate investigations.
Gaming teams
Proactively support high-value players, engage players in real time, and mitigate risk using real-time fraud signals.
SaaS teams
Win new customers by fixing sign-up friction, grow adoption, and retain customers by spotting churn early.
FullStory starts at Custom (Contact Sales).
Yes, FullStory offers a free trial of 14 days.
Yes, FullStory provides an API for developers.
FullStory is available on Web, iOS, Android.
FullStory integrates with Segment, Salesforce, Jira, Zendesk, BigQuery, Snowflake.
FullStory's published pricing · verified Sep 3, 2026
Custom
See what people actually pay for FullStory
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Cloud monitoring & security platform
Powerful business intelligence platform
Business intelligence by Microsoft
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FullStory is offered as a cloud-based (SaaS) deployment.
Widely seen as expensive, with steep renewal price increases (some reporting 280%–400%+ hikes) Also, No transparent public pricing — requires custom quotes via sales calls
FullStory is best suited for Retail & E-commerce teams, Financial Services teams, Gaming teams.
Common uses for FullStory include uncover digital behaviors to remove friction and improve user experience, improve employee workflows and experience, activate data to create personalized user experiences, fix cart and checkout friction that costs sales.
Chatbase is the closest alternative to FullStory, followed by Mixpanel and Intercom.
FullStory and Chatbase are both used for analytics & bi -- specifically customer support tools. See the full side-by-side comparison for pricing and feature differences.
