Free CRM software for sales, service, marketing
Data verified Aug 30, 2026
HubSpot CRM is a free, cloud-based CRM that helps sales teams manage leads, track deals, and close more business. With features like email tracking, meeting scheduling, and a powerful pipeline view, it's loved by 215,000+ companies worldwide.

Strengths
Limitations
Startups
Startups use the free CRM to unify customer data without budget constraints and upgrade to premium functionality as they grow.
Small Business Owners
Small business owners centralize scattered tools and data to save time on business development and sales.
Sales Teams
Sales teams visualize their pipeline on the deal board to focus attention and reach their goals.
HubSpot CRM offers a free plan, with paid plans starting at $15/mo.
Yes, HubSpot CRM provides an API for developers.
HubSpot CRM is available on Web, iOS, Android.
HubSpot CRM integrates with HubSpot Marketplace, Chrome, Firefox, Safari, Edge, iOS, Android.
HubSpot CRM is offered as a cloud-based (SaaS) deployment.
HubSpot CRM's published plans · verified Aug 30, 2026
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$15/mo
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Cost rises quickly and becomes expensive beyond the free tier, with pricing increases over time Also, Free plan has significant restrictions (contact caps, limited users, no automated workflows) that push growing businesses to upgrade
HubSpot CRM is best suited for Startups, Small Business Owners, Sales Teams.
Common uses for HubSpot CRM include manage customer data and contacts in one platform, visualize and manage sales pipelines, generate reports and improve forecasting, automate routine tasks with ai.
Instantly AI is the closest alternative to HubSpot CRM, followed by Freshworks CRM and Salesforce.
HubSpot CRM and Instantly AI are both used for crm & sales -- specifically sales & crm tools. See the full side-by-side comparison for pricing and feature differences.
$50/mo
$75/mo
See what people actually pay for HubSpot CRM